Shoopy Choose Dukaan if…
You want the fastest possible start with a small catalogue and low order volume, where a percentage fee on a handful of orders costs less than any yearly plan.
Comparison · Dukaan · updated July 2026
Dukaan or Shoopy? The honest comparison.
Two Indian platforms with the same promise. The difference is in the fee print: what each one takes per order, and where the cap sits.
Dukaan’s published fees are 0.99–4.99% per order, capped at ₹200; Shoopy’s order fee is capped at ₹5 — with 250–2,000 fee-free orders a year included in every plan.
The short version
Four numbers that change the answer.
₹5 vs ₹200The most one order’s fee can be — the cap is where the two part ways.
250–2,000 freeFee-free orders a year on every Shoopy plan. Dukaan’s fee starts from the first order.
₹2,499 vs ₹3,588Entry plan for a year — Shoopy against Dukaan’s ₹299 a month.
Human supportWhatsApp, in Hindi and English. Dukaan’s support is AI-first.
Side by side
The comparison, line by line.
| Feature | Dukaan | Shoopy |
|---|---|---|
| Service fee model | 0.99–4.99% per order | 0% to your plan’s limit, then 0.3–1% |
| Per-order fee cap | ₹200 | ₹5 |
| Lowest paid plan | ₹3,588/yr | ₹2,499/yr |
| Fee-free order allowance | None | 250–2,000 a year, by plan |
| Official WhatsApp integration | Limited | Built-in |
| Branded app for your store | Available | Hybrid from ₹3,999/yr, native from ₹14,999/yr |
| Counter billing | Built-in | Built-in |
| Custom domain | Yes | Yes, on every plan |
| Human support | AI-first | Human, on WhatsApp — Hindi and English |
| Payment gateways built in | Limited | Razorpay, Cashfree, PayU, PhonePe, Easebuzz |
| Money-back guarantee | — | 7 days, after a 14-day free trial |
The honest part
Two platforms. Two different buyers.
Choose Shoopy if…
Your volume is growing — the ₹5 cap is the whole argument. And if you also bill at a counter, run your own riders or want your own branded app, it is not close.
Illustrative example
Same sales. Two very different bills.
A store doing 300 orders a month at an ₹800 average order — ₹28,80,000 in yearly sales — on each platform’s entry plan.
On Dukaan’s entry plan
₹3,588 plan + per-order fees of ₹28,512 even at their lowest published rate (0.99%) = ₹32,100 a year. At 4.99% the fees alone are ₹1,43,712.
On Shoopy Basic
₹2,499 plan + ₹5-capped fees on 3,350 orders past the free 250 (₹16,750) = ₹19,249 a year.
Illustrative, from the July 2026 published rates: Dukaan 0.99–4.99% per order (the ₹200 cap does not bind at an ₹800 order); Shoopy Basic 1% capped at ₹5. Fees before GST on both. Gateway charges apply on both and go to the gateway.
Switching
Move to Shoopy with expert assistance.
Your catalogue comes alongProducts, stock counts, customers and past orders import from a spreadsheet or your current platform.
Domain, gateway and GSTThe store-setup service configures the essentials — free with the Business plan.
Try it before you commit14-day free trial, then a 7-day money-back guarantee after you pay.
About 7 days, typicallyMost stores are live within about a week. A complex catalogue can take longer.
From merchants who switched
What sellers say after moving.
“Sold me on the math. The more I sell, the more a percentage fee bites. At Shoopy it’s capped at ₹5, and only after 250 orders. I can budget it.”
“Three tools became one. Used to juggle offline billing, online store, and WhatsApp separately. Shoopy runs all three in one platform.”
“Repeat orders doubled. Added a Shoopy Android app at ₹3,999/yr. Repeat orders doubled in three months. Customers find apps easier than websites.”
Frequently asked questions
Everything sellers ask about Dukaan vs Shoopy.
How much does Dukaan charge per order in 2026?
Per its own help documentation (July 2026): 4.99% on the Free plan, 3.99% on Starter, 1.99% on Growth and 0.99% on its top tier — capped at ₹200 an order, before GST, from the very first order.
What does Shoopy charge? Is there a per-order fee?
Every plan includes 250–2,000 fee-free orders a year. Past the allowance the fee is 0.3–1% by plan, and never more than ₹5 an order.
What are Shoopy’s plan prices?
₹2,499, ₹5,499 and ₹12,999 a year, plus a custom Enterprise tier. Every paid plan starts with a 14-day free trial, and there is a 7-day money-back guarantee after you pay.
Can I move my Dukaan store to Shoopy?
Yes. Products, stock, customers and past orders import from a spreadsheet or your current platform, and the store-setup service sets up your domain, gateway and GST details.
Seen the table? Now see it live.
A thirty-minute demo on your own catalogue — including the fee arithmetic for your order volume.